I’m passionate about solving difficult problems with creative solutions. I like to employ a wide range of innovative approaches using concepts such as design thinking, psychogeographic design, storytelling, artificial intelligence, emerging technologies and media production. I think laterally and I've been described as being 'at a slight angle to the universe'.

For a long time I worked both freelance and in the education sector as a designer in one form or another. At the same time, entirely separately, I did a lot of personal art work. Over time, borrowing concepts from art for design projects and vice verse, those two worlds merged and I’ve been developing a toolkit I’ve come to call a Creative Compass that helps to holistically support any creative project, be it art or design.